Innovation Enterprise: How the IoT is redefining retail

Dagny Dukach
Dagny Dukach

As the Internet of Things, or IoT, continues to evolve, one of the sectors most impacted is retail. In this recent article with technology magazine Innovation Enterprise, emerging technologies writer Nathan Sykes discusses the impact of new IoT-powered technologies like Tive on the retail consumer and supplier experience.

The article discusses the effect of IoT technologies on retailers across the country, addressing issues such as the impact of big data, changes that consumers can expect, and ways in which retailers will have to adapt to new tools and infrastructure. For example, when it comes to point of sale solutions, new biometric technologies make it possible to streamline the retail sales, eliminating costly and inefficient check-out processes. In addition, the article explores how automated staffing solutions can leverage big data analytics to optimally allocate workers, allowing them to take a strategic approach to the administration of their workforce and save money on labor. 

Of course, one of the biggest ways in which IoT is making an impact on the retail industry is through supply chain tracking technologies. As the article explains, "supply chain tracking technology such as Tive's proprietary sensor and software allow users to view the condition of their shipped goods in real-time ... This information helps expedite replacements and inform customers." With always-connected sensors sending location and condition data to the cloud, it becomes possible for shippers to stay informed and take proactive action when problems occur.

In addition, the article describes how recent developments are making solutions like Tive even more effective. For example, Tive's new long-lasting tracker can track in-transit goods for over a year on a single charge, which is vital for many complex, global supply chains. The Tive tracker also transmits a variety of condition data, including temperature, humidity, shock, and light, all from the same device. This means that the shipper can maintain visibility not just into where goods are, but also exactly how those goods are doing. Real-time access to key shipment data makes the Tive system "an effective measure for minimizing losses" due to in-transit damages or unexpected delays.

Ultimately, Tive is just one small part of the larger IoT revolution that is creating an increasingly efficient, interconnected ecosystem to optimize and automate the retail supply chain. To learn more about how IoT solutions like Tive are bringing new levels of visibility and efficiency to the retail industry, take a look at the full article from Innovation Enterprise. And if you'd like to see what Tive can do for your supply chain, request a trial today.


Topics: Supply Chain Visibility, Tive, IoT

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